The Lamplighter — we keep it lit.
You own your site the day we hand it over. If you want, we keep it fresh — on the rhythm a venue already lives by.
A site that hosts new retreats should grow with them.
The thing that wins you bookings is also the thing that goes stale fastest. Care isn't a maintenance tax — it's keeping your best salesperson current.
Your proof goes stale
The past-retreats gallery is your #1 trust-builder — and every retreat you host is new proof. A site frozen at launch slowly loses its power to close.
The seasons turn
Off-season hooks, availability, and next season's framing need refreshing on a calendar. We do it on the schedule you already run your venue by.
Search needs feeding
Rankings fade without fresh content and upkeep. A little tending each cycle keeps you found while newer listings come and go.
What a Tending session does.
Every visit is a fixed checklist — about a half-day of focused work that keeps the whole site earning.
The checklist
- New proof — your newest retreat into the gallery, with a fresh testimonial
- Seasonal refresh — availability, pricing, and the season's framing
- Search health — an SEO/AEO check plus one fresh content piece
- Booking check — links, forms, and your booking tool, confirmed working
- Calendar read — a short, plain-English note with one recommendation
Pick the rhythm that fits your season.
More frequent means a lower per-visit rate. Every plan is optional, and you can change or stop it anytime.
Out-of-plan asks (a new page, a one-off campaign) are $95/hr or quoted. Plan holders get priority scheduling.
This is care — not a hostage situation.
Some studios only rent you a website: stop paying and your site goes dark, because you never owned it. The Lamplighter is the opposite. You own your site with or without a plan. A plan buys our hands keeping it fresh — never access to your own site. Cancel anytime; your site keeps working, your hosting stays in your accounts, nothing turns off.
Rent-forever subscription
Pay every year or the site disappears. The fee buys access to your own website.The Lamplighter
You already own the site. The plan only buys ongoing care — optional, pausable, never required.Good — most owners don't. Your keys can live on someone else's keyring.
The Handover Kit trains whoever runs your office, not just you. The Lamplighter keeps the seasons turning. The quarterly note — one page, plain English, one recommendation — goes to your manager, your spouse, or your bookkeeper, and you never open a login. Owning everything doesn't mean operating everything; it means nobody can ever take it from you.
On the inquiry form, choose "Built, then handled — my manager will be your contact." →
Add care when you're ready — not before.
Every build can start with or without a plan. Tell us about your venue and we'll recommend the rhythm that fits your season.
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